Onefin is a cutting-edge SaaS platform that has been specifically designed to meet the financial needs of corporate real estate groups seeking trustworthy and transparent financial solutions. Our visual identity concept revolves around the combination of human aspects of finance with data. The symbol's circle and square represent holistic and structured data, respectively, providing a consistent and streamlined perspective on financial data for a seamless and unified user experience. Our color palette revolves around green, which symbolizes growth and prosperity, and purple, which represents reflection and creativity. By incorporating these colors into our branding, we aim to convey a message of long-term stability, innovation, and sustainable development. We believe that a custom typeface can add uniqueness and functionality to the brand, while advanced features and user-friendly navigation can streamline financial operations and enhance the overall user experience.

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